By now, most people in the SEO industry are more than familiar with the various animal named updates that have made it nearly impossible to rank without high-quality content. One of the most famous ones is Google Panda, which directly targets on-site content quality and severely penalizes sites that have spelling and stylistic errors or were not edited well.
3. Develop Trust - You want your own audience to trust you as a company and a man. This is the reason why it is very important to be true. As an entrepreneur, your audience must find a way to understand you as a company and a man. Keep building your personal brand, and participate with your target-audience. Tell them that you're a man they can trust.
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