By now, most people in the SEO industry are more than familiar with the various animal named updates that have made it nearly impossible to rank without high-quality content. One of the most famous ones is Google Panda, which directly targets on-site content quality and severely penalizes sites that have spelling and stylistic errors or were not edited well.
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October 6th, 2018 (Saturday): THE WEEKEND — This weekend will be the perfect time to build more exposure to the offer and really drive the point about the amazing offer home. At this point you should start including countdown timers to the offer close on Tuesday at midnight PDT, describing the pitfalls of not taking action while there's still time, and also describing your own additional bonuses (optional, but great for max conversions).